Rihanna, sparking a recent fan frenzy with her sold out 45 date European tour, including six nights at London’s O2 Arena, now brings her highly anticipated LOUD Tour to North America.Though Cee-Lo Green was part of the LOUD Tour for its earlier dates, he bowed out of the tour in late June due to commitments to NBC and the hit show "The Voice" and to prepare for a new album.
Rihanna’s extraordinary new show features an all new production, costumes and stage design creating a visual and audio event with the once in a lifetime excitement her fans around the world have come to expect from one of the brightest stars in music today. Produced by Live Nation, the North American summer tour began on June 4th in Baltimore, Maryland at the 1st Mariner’s Arena.
“We’re creating an incredible ride with this tour. I’m excited to get out on the road and share my new music from this album.” said Rihanna. “We are going to have an amazing time and I know my fans are ready to get Loud!”
Rihanna’s 2010 global tour, LAST GIRL ON EARTH Tour, drew nearly 500,000 fans in 44 markets.
Rihanna’s third single “S&M” follows the #1 hits, “Only Girl” and “What’s My Name” both reaching the top of the singles charts. The new video for “S&M,” directed by Melina Matsoukas, premiered on February 2, 2011… showing fans Rihanna will continue to push the envelope of creativity.
LOUD is Rihanna’s fifth album released since 2005. The album has reached #1 in six countries and is currently the #1 UK album. Rihanna has sold a collective 22 million albums and 36 million digital singles since her debut in 2005.
Rihanna will be at the Bank Atlantic Center in Sunrise/Fort Lauderdale, Florida on Thursday July 14, 2011.
